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Create a treasure hunt

Create the hunt container, set progression rules, and prepare it for object configuration.

In this article, you'll create the Treasure Hunt touchpoint itself, set the main progression rules, and prepare the hunt for object setup.

Prerequisites

  • A campaign already exists.
  • You can edit the campaign's touchpoints.
  • You have a banner image and participant-facing copy ready for the hunt.

Where Treasure Hunt creation starts

Create the hunt from Build -> Touchpoints -> Add New Touchpoint -> Treasure Hunt.

The new touchpoint opens with the current v2 tab structure:

TabWhat you configure there
GeneralBanner image, title, and subtitle.
Treasure Hunt ConfigurationCollection order, completion requirement, minimum objects required, unlock message, optional completion question, and optional map.
DatesHunt-specific availability when it should differ from the wider campaign schedule.
GamificationShared gamification settings for this touchpoint when your campaign uses them.
Terms & ConditionsTouchpoint-level legal settings when your campaign uses touchpoint-level scope.
AdvancedAdvanced touchpoint options you want to review before launch.

Create the hunt

Add the touchpoint

Open the campaign, go to Build -> Touchpoints, then click Add New Touchpoint.

Choose Treasure Hunt, then create the touchpoint.

Complete the General tab

Add the core participant-facing basics:

  • Banner Image
  • Title
  • Subtitle

Keep this copy specific and inviting. For example, a hunt title such as Summer Discovery Trail is clearer than a generic internal campaign name.

Set the hunt rules in Treasure Hunt Configuration

Choose how people progress through the experience:

  • Collection order: Any Order or Sequential
  • Completion requirement: All Objects Required or Specific Number
  • Minimum objects required when you choose Specific Number
  • Unlock message shown when the participant completes the hunt

If the hunt should end with one more prompt, add the optional hunt completion question and choose the answer style that fits the experience: Direct, Multi Choice, or Text Answer. You can also add an optional question image if it helps explain the final challenge.

If the route benefits from orientation, add the treasure hunt map here as well.

Review the remaining tabs

Use the rest of the tabs only where they add value to the participant journey:

  • Dates when the hunt should open or close on a narrower schedule than the rest of the campaign
  • Gamification when the hunt uses shared progression settings
  • Terms & Conditions when this hunt needs touchpoint-level legal setup
  • Advanced when you want to fine-tune the touchpoint before launch

Add objects from Objects to find

The hunt is only the container. Participants still need objects to discover inside it.

Open Objects to find and create the first object. Repeat until the hunt has the route you want.

Choose the right progression model

Choose collection order Any Order Sequential Choose completion requirement All Objects Required Specific Number Set minimum objects required

Use these combinations as a quick guide:

SetupBest forExample
Any Order + All Objects RequiredFree exploration where every object matters.A shopping-centre trail with four equally important stops.
Any Order + Specific NumberFlexible discovery where participants can choose their own path.Find any 3 objects out of 5 around a festival site.
Sequential + All Objects RequiredGuided storytelling or a fixed route.A branded story that unfolds in a set order from entrance to exit.

Common publish blockers

If the hunt is incomplete, validation can stop publication. Common messages include:

Validation messageWhat it meansFix
Treasure hunt '{{treasure_hunt_name}}' is missing a banner imageThe hunt has no banner for the participant-facing entry point.Upload the banner image in General.
Treasure hunt is missing a titleThe hunt entry point does not have a title.Add the title in General.
Treasure hunt '{{treasure_hunt_name}}' is missing a subtitleThe hunt needs supporting participant-facing copy.Add the subtitle in General.
Treasure hunt '{{treasure_hunt_name}}' has no treasure hunt objectsThe hunt exists, but there is nothing for participants to collect.Add at least one item in Objects to find.

See Validation & publishing for how publication checks work across the whole campaign.

Configure hunt objects — 3D mode

Create a 3D-first object with a location hint, asset, and participant interaction.

Configure hunt objects — AR mode

Prepare an AR-first object and test the mobile experience carefully.

Configure interactivity (questions and answers)

Set the exact rules for Direct, Multi Choice, and Text Answer interactions.

Set opt-in for a hunt

Connect the hunt to the shared Platform opt-in model when consent is required.

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On this page

PrerequisitesWhere Treasure Hunt creation startsCreate the huntAdd the touchpointComplete the General tabSet the hunt rules in Treasure Hunt ConfigurationReview the remaining tabsAdd objects from Objects to findChoose the right progression modelCommon publish blockersRelated