Interactive campaign platform.Everyone who takes part leaves you a contact. Book a demo
For clubs, stadiums & arenas

Turn match-day crowds into fans you can email on Tuesday.

Predict-the-score before kick-off, an AR moment at half-time, a reward for the concession queue. Fifty thousand people came; this is how you find out who they were.

Venue match-day

Before anyone asks

Your ticketing and your app stay exactly where they are.

This is not another app for fans to download, and it does not replace anything you have already bought. It runs alongside, and what it collects flows into the systems you already use.

What the commercial team getsSponsorship inventory that is a number, not an estimate.A sponsor can put their name on the half-time game and be told how many people played it. That is a more sellable proposition than an LED board and an attendance figure.
Fans cheering, mid-shot

Why teams pick OmniLab

One contract instead of four tools.

The alternative is usually a gamification tool, an event tool, a receipt tool and something underneath to join them up. OmniLab is one contract, one onboarding, and one place the contact record is built.

Fan interaction at stadium concourse
One platform behind itFive apps, one contact record.Games, Events, Treasure Hunts, Transactions and Smart Links all run on the same platform. They share one set of contacts, one prize system and one dashboard, and what they collect reaches the CRM your team already pays for.

Find out who was in the ground on Saturday.

Match-day and concert campaigns that leave you with fans you can contact between fixtures.