Capture first-party data at every customer moment. Feed every tool in your stack.
Run acquisition experiences, reward participation, and sync identified profiles into your CRM, CDP, and ad platforms in real time — without engineering tickets.
The acquisition layer your CRM was waiting for.
Capture opt-in audiences at every touchpoint, run gamification and rewards from one console, watch performance in real time, and pipe the result into the tools your team already pays for.
Capture opt-ins at every touchpoint
Convert site, store, and social traffic into identified profiles. Keep enriching them through built-in forms and progressive profiling.
Run gamification and rewards from one console
Lotteries, instant wins, leaderboards, scheduled rewards, third-party coupons, and the 3D Badge Builder — all orchestrated in one place.
See every campaign in real time
Live dashboards and funnel views your team can read without a data analyst.
Sync first-party data into your stack
Native connectors for CRM, CDP, DMP, marketing automation, and ad platforms. API-first for everything else.
Plugs into the stack your team already runs.
Real-time delivery to CRM, CDP, warehouse, and ad platforms. API-first for everything else.
Native connectors across the customer journey. Real-time delivery. API-first for everything else.
One profile, built by every campaign you run.
Acquire, enrich, activate, measure. Every touchpoint writes to the same customer record, and every record syncs out to the rest of your stack.
Turn traffic into opt-in audiences.
GDPR-compliant opt-in forms, interactive experiences, and AR/3D formats that lift conversion versus static sign-up.
- Opt-in forms compliant with GDPR and privacy regulations
- Interactive and AR/3D formats that maximise opt-ins
- Lower cost per opt-in through audience optimisation
Five apps. One console. Zero tickets to file.
The screen the campaign manager is actually looking at: every touchpoint, every opt-in, every reward, every dashboard — sitting on top of the same customer profile and the same integrations.

Acquisition, activation, loyalty, attribution — running from one screen.
The week we centralised on OmniLab, every team stopped asking IT for new pipelines.
Five apps. One customer profile. Pick where to start.
Games, Events, Treasure Hunts, Transactions, and Smart Links — all running on OmniLab and writing to the same customer profile. Start with the app that matches your priority and grow from there.
Interactive games for acquisition, repeat play, and rewards-led engagement.
Bookings, check-in, attendee data, and event follow-up in one platform.
AR and 3D adventures that pull dwell time and turn venues into branded worlds.
Receipt scanning, reward rules, transactional data, and post-purchase activation.
Trackable short URLs, dynamic QR codes, redirect control, and link analytics.





