About participation forms
The extra questions participants answer before they play, how they differ from the sign-up form, and where the answers end up.
1 min read
A participation form asks participants a few extra questions before they play a game or take part in a touchpoint. The Winter Games Arcade asks "How did you hear about the arcade?" and an optional postcode, once for the whole campaign.

Participation form or acquisition form
| Form | Asks | When | Set |
|---|---|---|---|
| Participation form | Extra questions, such as how they heard about you | Before playing | For the campaign, or per touchpoint |
| Acquisition form | Who they are: name, email, consent | At sign-up | For the campaign |
Forms are reusable
The questions live in a form schema, shared across your organisation. You build it once, then pick it in any campaign. Editing a schema changes it in every campaign that uses it.
Campaign or touchpoint
The Participation Form Scope decides where the form is set:
- Campaign Level: one form for every touchpoint, asked once for the campaign or once per touchpoint.
- Touchpoint Level: each touchpoint chooses its own form, or none.
Where the answers go
Answers appear with each participant in Participants, and in the exports. The field labels become the column names, so keep them short and clear.