Lottery rewards and draw mechanics

Understand how a lottery game works so you know when winners appear and how to pick them. A player becomes an entrant during the campaign, then you draw the winners yourself from Participants.

What happens, in order

1. A player plays the lottery game.
2. If the setup is valid, the player becomes Eligible instead of an immediate winner.
3. Your team opens Participants and uses Run Draw.
4. The draw picks the final winners and updates the reward status.

Where you control the draw

You set up the draw in the New Draw window inside Participants. Each setting has its own job.

• Reward — picks which lottery reward you're resolving. Use this when several delayed rewards exist in one campaign.
• Number of Winners — sets how many winners to pick now. Use this for a final draw or a draw in stages.
• Winner Eligibility — switches between All Participants and By Timeframe. Use All Participants for a full-campaign draw, or By Timeframe to limit the window.
• Winner Restrictions — lets you Include Everyone or Exclude Previous Winners. Use Exclude Previous Winners to stop the same person winning across rewards.
• Draw Method — switches between Equal Chance and Weighted Chance. Use Weighted Chance when valid touchpoint activity should improve a player's odds.

For a straightforward draw, pick All Participants, Include Everyone, and Equal Chance.

Common questions

Before you run the draw

• the lottery reward is linked to the correct game
• the eligible message and winner message are ready
• enough reward quantity remains for the number of winners you want
• you know whether to use Equal Chance or Weighted Chance
• you know whether to include All Participants or only a timeframe

If publishing is blocked

A few common reasons and how to fix them:

• The eligible message is missing — open the lottery reward and add the text participants see after they enter the draw. Without it, the game can't publish.
• The participation message is missing — a lottery game needs the on-screen message that confirms entry filled in before it can publish.
• No lottery reward is linked — a lottery game needs at least one dedicated lottery reward attached. Create the reward in Rewards and link it to the game.

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