Publish a game
Publish the campaign that contains your game, resolve validation issues, and understand what changes after go-live.
In this article, you'll publish the campaign that contains your game and confirm what changes once the campaign goes live.
Games are published at campaign level
A game is a touchpoint inside a campaign. You do not publish a game independently. Publishing makes the current campaign configuration live, including the active games it contains.
Before you publish
- the game has been tested in
Preview - linked rewards, opt-in, forms, and notifications are configured as needed
- unfinished touchpoints are completed or kept disabled
Publish the campaign
Click Publish
Open the campaign in Studio and click Publish.
Review the validation modal
OmniLab runs validation before go-live. Errors block publication. Warnings and suggestions do not, but you should review them before continuing.
Fix blocking issues
Return to the affected area, such as Touchpoints, Rewards, Notifications, or General, save your changes, then open Publish again.
Confirm publication
When the campaign is clear of blocking errors, publish it. The campaign moves from draft to live.
What changes after publication
After publication:
- the game can open from its public URL or from the campaign landing page entry
Sharelinks, QR codes, and Smart Links can point participants to it- live analytics begin recording participant activity
- republishing later updates the same live campaign
- disabled touchpoints stay out of the live participant flow
If you need to stop live traffic
Use Unpublish Campaign at the campaign level. This stops live access for the campaign; it is not a per-game rollback to draft.