Embed or distribute a game

Decide how to get your game in front of people: a direct link, a landing page, or built into your own site.

Choose the best way to put your game in front of participants. You can share it as its own link, route people through a landing page, or place it inside a website or app you already run.

Pick the option that matches where people will play:

  • Direct game link — use it when one channel (an email, an ad, a QR code) should open this game right away.
  • Campaign link — use it when participants should choose between several games on a landing page first.
  • Embed in your own site or app — use it when the game should appear inside an existing website, page, kiosk, or mobile app instead of as a full-page destination.

When you embed the game, keep the same final link and device behavior as the standalone version. Embedding is a technical step: hand the link to your web or development team and point them to the embedding guide below.

Next steps

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