Coupons and redemption
Choose how winners claim a reward, prepare coupon codes when you need them, and control what winners see.
Set up how winners receive their reward — a plain success message, or a unique code they can claim — and prepare the coupons behind it so the prize is ready when people start winning.
Before you begin
- The reward already exists.
- You know whether the reward needs a unique code or coupon.
- If you plan to reveal unique codes, you're ready to prepare or upload the coupon pool.
Configure redemption
Write the confirmation message
Add the Redemption Confirmation Message that winners see when they need to claim the reward before it expires.
Choose the display mode
Set Redemption Display Mode to Simple Mode or Secure Mode, depending on the participant experience you need. See the comparison below.
Prepare the coupons
When the reward uses Secure Mode, open Manage Coupons and prepare the codes you want winners to receive.
(Skip this step if you're using Simple Mode.)
Save and test the winner flow
Run a controlled test so you can confirm what the participant sees after winning.
Compare the two modes
If winners just need a success message, pick Simple Mode. If they need a unique voucher or code, pick Secure Mode.
Use Simple Mode when the winner only needs the success message, with no unique code.
This mode is best when the reward is:
- informational
- handled manually on site
- closer to an achievement than a coupon
The participant sees the winner message, with no coupon code.
Use Secure Mode when the reward should reveal a unique code, protected by the secure winner flow.
This mode is best when the reward is:
- a voucher or coupon
- a gift card or code-based prize
- any reward that must be tracked when it's redeemed
Use Manage Coupons to upload or prepare the coupon pool ahead of time. OmniLab can work with generated codes, but the smoothest experience usually comes from preparing the coupon stock before winners start claiming.
Coupon summary
When a reward uses Secure Mode, OmniLab gives you a coupon management view with the key counts:
- Available
- Issued
- Redeemed
This makes it easier to see whether the reward still has enough codes prepared for the number of winners you expect.
If something's blocked
A few common reasons and how to fix them:
- The redemption confirmation message is missing — add the confirmation or claim-warning message so winners know what to do.
- Not enough coupons for the reward quantity — open Manage Coupons and add or upload enough coupons to match the reward quantity.
Related
Create a reward
Start here if the reward itself still needs to be created.
About rewards: categories and winning methods
Revisit how redemption fits into the broader reward model.
Notification types reference
Review the Winner and Reward Redeemed notifications that often accompany claim flows.
Configure notifications globally
Send the right follow-up messages once the redemption flow is in place.