Wheel of Fortune

Build a spinning prize wheel: design the slices, create and link a reward, set the winning and losing outcomes, and publish.

Run a prize wheel where players spin to win. You'll add the touchpoint, set up its appearance, design the wheel slices in the visual builder, create the reward a winner receives, configure the winning and losing outcomes, and publish.

Prepare your wheel images first

The builder needs a Pointer Image before it will save, and the wheel looks best with a Background Image, a Border & Center Image, and an optional Segment Image per slice. Generate or prepare these before you start so the build flows without interruption.

Before you begin

Assets you'll need

The wheel reuses the shared game visuals and adds three of its own. Each card shows the exact size, the format, and where the asset appears in the experience.

Background Image

Optional

The full-screen visual behind any game (wheel, scratch, reveal, quiz, and more).

  • Optional
  • Size1536 × 2048 px
  • Aspect ratio3:4
  • FormatsJPEG / WEBP / PNG
Examples

Pointer Image

Required

The marker at the edge of the wheel that points to the winning slice.

  • Required
  • Size100 × 100 px
  • Aspect ratio1:1
  • FormatsPNG

Use a square PNG with a transparent background — it is stretched to a square.

Examples

Segment Image

Optional

An optional icon shown inside a slice — one image per prize.

  • Optional
  • Size256 × 256 px
  • Aspect ratio1:1
  • FormatsJPEG / WEBP / PNG

A square PNG with a transparent background scales cleanly into each slice.

Examples

Border & Center Image

Optional

A single overlay that adds the outer ring and the center hub of the wheel.

  • Optional
  • Size500 × 500 px
  • Aspect ratio1:1
  • FormatsPNG

Use a square PNG with a transparent middle so the slices stay visible.

Examples

Thumbnail Image

Optional

The square tile shown in carousels and campaign listings — not on the play screen.

  • Optional
  • Size800 × 800 px
  • Aspect ratio1:1
  • FormatsJPEG / WEBP / PNG
Examples

For every image spec in one place, see Image & asset specs.

Add the wheel touchpoint

Choose the Wheel of Fortune game type

On the Touchpoints tab, select Add New Touchpoint, then choose Wheel of Fortune from the type picker and select Create.

Create a new touchpoint dialog with the Wheel of Fortune tile highlighted among the game types

Open the touchpoint

In the Touchpoints list, select Configure on the new wheel touchpoint to open its settings. Give it a clear internal name — that name is what validation messages point to when something needs fixing.

Touchpoints list showing the wheel touchpoint card with its Configure button highlighted

Set up the appearance

Add the title

On the Appearance tab, write the Title players read on the game screen. Keep it short — it's the first thing they see.

Appearance tab with the game Title field highlighted

Add the subtitle

Write the Subtitle shown under the title. Use it to tell players what they can win — it's your one line of sell.

Appearance tab with the game Subtitle editor highlighted

Upload the background image

Upload the Background Image players see behind the wheel.

Appearance tab with the Background Image upload control highlighted

Upload the thumbnail

Upload the Thumbnail. It's listed as optional because it only shows on the landing page, but it also serves as the touchpoint image — without one the campaign won't publish.

Appearance tab with the Thumbnail upload control highlighted

Set the intro screen behavior

Turn on Hide Wheel in Intro Screen to keep the wheel hidden until players tap to start, so the first screen focuses on your headline. Leave it off to show the wheel right away.

Appearance tab with the Hide Wheel in Intro Screen toggle row highlighted

Open the visual wheel builder

Scroll to Wheel Design and select Configure Wheel of Fortune to open the visual builder (on a wheel you already built, the button reads Edit).

Wheel Design section with the button that opens the visual wheel builder highlighted

Design the wheel

The builder shows a live preview on the left and the settings on the right. As you add options and segments, the preview updates so you can see the wheel take shape.

Choose the number of segments

Under Number of Segments, pick how many slices the wheel shows: 4, 6, 8, 10, or 12. You'll split these slices between your winning options and the losing option.

Wheel builder with the Number of Segments selector highlighted next to the live wheel preview

Add a winning option

Under Winning Options, select Add Winning Option for each prize. Each winning option becomes one or more slices on the wheel.

Wheel builder Winning Options section with the Add Winning Option button highlighted

Configure the winning option

Expand the option and fill in its four settings:

  • Option Name — the prize, as players will know it.
  • Segment Color — the slice color on the wheel.
  • Number of Segments — how many slices point to this prize. More slices doesn't change the odds (you set those later in Outcomes); it changes how often the prize appears on the wheel.
  • Segment Image — optional artwork shown on each of this option's slices.

Expanded winning option showing the Option Name, Segment Color, Number of Segments, and Segment Image fields

Set the losing option

In Losing Option, set the Segment Color and the Number of Segments the losing slices take (the losing option has no name field — the wheel knows it's the losing one). The winning and losing segment counts must add up to the wheel's total — here, 4 + 4 = 8.

Wheel builder Losing Option expanded, showing its Segment Color and Number of Segments fields

Upload the pointer and border images

Under Wheel Design, upload the Pointer Image that marks where the wheel lands — this is required before you can save. Add an optional Border & Center Image for a more branded wheel.

Wheel Design panel in the builder with the Pointer Image and Border & Center Image upload controls highlighted

Fine-tune the gaps (optional)

Turn on Show gaps between segments to separate the slices visually, then set the Gap Color and Gap Size.

Gap Settings section with the show-gaps toggle highlighted

Save the wheel configuration

When the segment counts add up and the pointer image is set, select Save Configuration. This builds the wheel and returns you to the touchpoint.

Wheel builder with the Save Configuration button highlighted in the top bar

Create the reward

Before you can link a prize to a winning slice, the reward has to exist. Create it on the Rewards tab.

Add a game reward

On the Rewards tab, select Add New Reward, then choose Create a Game Reward — the reward type that connects to a game like your wheel.

Create New Reward dialog showing the four reward types, with Create a Game Reward highlighted

Choose Luck Based Reward

Select Luck Based Reward — the real-time prize a wheel awards based on chance — then select Create Luck Based Reward.

Game reward type dialog with Luck Based Reward selected and the Create Luck Based Reward button visible

Write the reward's winner message

Open the new reward with Configure, fill in its title, icon, and quantity, then expand User MessagesMessages for Winners and write the winner Title and Subtitle. Both are required — a reward without a winner message blocks publishing. For the full reward options, see Create a reward.

Reward User Messages section with the Messages for Winners title and subtitle fields highlighted

Configure the outcomes

The outcomes are the heart of the game

This is where you decide what players win and lose. Configure both the winning option and the losing outcome — a wheel with only one is incomplete.

Choose how winners are determined

Back on the touchpoint, open the Outcomes tab and set How Winners Are Determined. The mode you pick changes how the rest of the tab works:

  • Random Chance — every player has a set percentage chance to win. Configure each option's probability (covered next).
  • Scheduled Rewards — distribute rewards on specific days and times, regardless of odds. Covered further down.

Outcomes tab with the How Winners Are Determined choice between Random Chance and Scheduled Rewards highlighted

Option A — Random Chance

With Random Chance, each option carries a Probability, and the winning and losing probabilities must total 100 — the Total Probability banner at the top of the tab tracks it for you.

Set the winning probability

Expand the winning option and set its Probability — the percentage chance a player wins this prize on each spin.

Winning option header with its Probability field highlighted

Write the winning message

Write the Winning Option Message players see the moment the wheel lands on this prize.

Winning option with the Winning Option Message editor highlighted

Under Link with a Luck Based Game Reward, select the reward you created earlier. This is the link that makes a win actually grant the prize — a winning option without a linked reward blocks publishing.

Winning option with the Link with a Luck Based Game Reward selector highlighted

Set up the losing outcome

Expand the Losing Outcome, set its Probability, and write the Losing Message shown to players who don't win. Confirm the total reads 100% at the top of the tab.

Outcomes tab with the Losing Outcome expanded, showing its probability and losing message

Option B — Scheduled Rewards

Prefer to release prizes on a timetable instead of by odds? Set How Winners Are Determined to Scheduled Rewards. The probability fields disappear and a Rewards distribution panel appears instead.

Set the distribution window

Choose a distribution Type (Simple or Advanced) and a start and end date. OmniLab spreads the winning moments randomly across that window. These dates control only when prizes are won — to control when players can play, use the Dates tab.

Outcomes tab with Scheduled Rewards selected, showing the Rewards distribution Type, Start Date, and End Date

In Advanced mode, you assign exact quantities to specific time slots inside each winning option. See Attribution slots.

Save and publish

Save the touchpoint

Select Save at the bottom of the touchpoint panel. The builder's Save Configuration only prepares the wheel — this Save is what persists everything you configured.

Touchpoint panel with the Save button highlighted at the bottom

Publish the campaign

When the touchpoint reads VALID, select Publish in the top bar.

Campaign build view with the Publish button highlighted in the top bar

Confirm in the publish dialog

The dialog sums up the validation state. When it reads Campaign is ready to publish!, select Publish — warnings and suggestions are optional improvements, only errors block. The campaign goes live and players can start spinning.

Publish dialog confirming the campaign is ready to publish, with the Publish button highlighted

What players see

Players land on a branded page with your title, subtitle, and wheel — exactly the design you saved in the builder, pointer and all. When the intro screen is on, the wheel stays hidden until they tap to start. They spin, the wheel lands on a slice, and OmniLab shows the message and reward linked to that result — instantly.

Published wheel game as a player sees it: title, subtitle, the wheel with its pointer, and the Play Now button

If publishing is blocked

A few common reasons and how to fix them:

  • The pointer image is missing — open the wheel builder and upload the Pointer Image, then Save Configuration again.
  • The segment counts don't add up — the winning and losing Number of Segments must total the wheel's segment count.
  • The thumbnail is missing — the touchpoint needs its Thumbnail image on the Appearance tab.
  • The odds don't total 100% — in Random Chance, open Outcomes and adjust the probabilities until they total 100.
  • No reward is linked — every winning option needs a luck-based reward selected under Link with a Luck Based Game Reward.
  • The reward has no winner message — open the reward on the Rewards tab and add a winner title and subtitle under User Messages.

If the wheel still won't validate, reopen the builder and Save Configuration again — that also rebuilds the wheel image used by OmniLab Pages — then Save the touchpoint.

Configure the shared settings

Beyond appearance, the wheel, and outcomes, this game shares the standard touchpoint settings. Configure the ones your campaign needs:

What to try next

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