Memory
Configure a Memory game with card matching, completion-time ranking, and performance rewards.
Memory is a performance game where participants flip cards, remember positions, and clear the board as quickly as possible. Use it when you want a familiar mechanic that stays easy to start but still supports competitive ranking.
A good example is a product-awareness campaign where participants match packaging pairs, then compete for the fastest completed board.
How rewards work here
Memory uses Leaderboard rewards. Create the reward in Platform, then link it to this touchpoint in Performance Rewards.
Memory rankings are time-based: faster completion produces the stronger result. Keep one Leaderboard reward per performance game so the ranking stays easy to understand.
Configure the game
Create the touchpoint and set the page appearance
In Build -> Touchpoints, add a new game touchpoint and choose Memory.
Then set the shared page content:
- upload the
Background Image - add the
TitleandSubtitle - add a short description if players need more context before the first move
- add a
Thumbnailwhen the game should also appear on a landing page or in listings
Build the card set
Use Memory Cards to create the items players need to match.
The safest setup is a visually consistent deck where the hidden card style stays coherent across the board and each item has a clearly distinct revealed image. That keeps the challenge memorable instead of confusing.
Tune the board layout
Use Repeat Factor to decide how many times each item appears:
2for classic pairs3for trios4for larger repeated sets
Then adjust Card Aspect Ratio and, if your build uses them, the grid rows and columns so the board density matches the devices your audience will use.
Add the final message and reward
Set the Participation Message shown after the board is cleared, then link the reward dedicated to this game in Performance Rewards.
If your touchpoint also uses the optional final Open-Ended Question, review that prompt before you test the full flow.
Test a complete session
Play the touchpoint once from the participant view.
Use this test to verify that the board remains readable on mobile, the matches feel clear at a glance, and the completion time reflects the difficulty you intended.
What players see at the end
After the board is cleared, OmniLab can show the optional open-ended question before the summary.
The summary then shows the completion time and your Participation Message. Because Memory is time-based, players do not see a separate score badge in the final summary.
Keep the leaderboard fair
The fairest Memory setups usually:
- use clearly distinct revealed images
- keep repeat factor and grid density aligned with the audience and device size
- avoid layouts that make small mobile taps frustrating
- keep one dedicated Leaderboard reward for this game only
Before you publish
- the deck includes at least two clear items to match
- every card has a revealed image
- the
Repeat Factorand board layout match the difficulty you want - the
Participation Messageis set - the optional
Open-Ended Questionis reviewed if enabled - the linked reward is dedicated to this game
Related
Leaderboard rewards
Configure the performance-based reward type used by Memory.
Configure appearance & branding
Review the shared page settings used across Games touchpoints.
Quiz
Compare Memory with a question-based performance flow.
Set the participation form for a game
Add a shared participation form around the game flow when needed.